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Real Estate Marketing
Search Engine Optimization
It's important that your website ranks well on search engines, without them you have to be the one driving all the traffic to your website. Many overlook this important part of having a website, for example did you know that 95% of all property buyers & sellers will being their search on the internet. And no, they don't start by directly going to the local MLS site they do a search on a search engine such as Google or MSN. I'm sure you can see the potential of search engine optimization now.
What We Do
- Keyword Research
Our search engine optimization team researches keywords we need to target for your campaign.
- Copywriting
Once we know the keywords we wish to target we then strategically write content that will help your website get to the top of the search engines.
- Onpage Linking
Once our content is written and on the website we optimize all the other pages on the website in order to ensure they point to our newly created pages.
- Offpage Linking
Offpage linking is getting other websites to link to yours with specific keywords. We are already connected to thousands of real estate agents across United States & Canada making it easy for us to gather links.
Contact us for a free quote
Keyword Research, Copywriting & Onpage linking take about 1 month. Linking we normally like to do for a period of 3 months as some search engines update their ranking system once every 3 months.
Why Is Linking So Important & How Should It Be Done?
Linking is important because search engines rank all of their websites using links. What they do is find websites that link to your
website and then give you credit for getting that link. The more links you have, the more credit you have. BUT there's a catch, the link
you are getting needs to be coming from a relevant source meaning if someone with a site that talks about
diapers sends you a link to your
website which is about real estate you will not get any credit for that link.
Search engines look for relevant links meaning if you get a link from another agent you will get a credit.
CPC Advertising
CPC (Cost Per Click) Advertising is a method used by many markets on the internet. CPC Advertising, if done right, can be very effective and very affordable. CPC Advertising could also be very ineffective and very expensive if not done right.
There are many real estate markets that could tremendasly benefit from doing a CPC Campaign. Contact us today and find out if your market is one of them.